When two things combine, we get a new thought and a new perspective view. Likewise, Devdutt Patnaik who is a blogger & author describes managed in the Indian perspective view to business.
He explains about the 3B’s principle that is: Belief, Behaviour, Business.
I support that policy and here is why. If you’re running a business, People buy from you because they believe in your belief. So more people start to understand then it creates the community. When you make community, then it will be very easily to figure out what community needed. That helps you to make a product with the vision where people love to have it.
So, At the end of the day you will have Inner peace (belief), Behaviour (Happy customers), Business (cashflow).
Here is the video I was referring:
let me know your thoughts on this!